This Is an Uprising - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook This Is an Uprising write by Mark Engler. This book was released on 2016-02-09. This Is an Uprising available in PDF, EPUB and Kindle. There is a craft to uprising -- and this craft can change the world From protests around climate change and immigrant rights, to Occupy, the Arab Spring, and #BlackLivesMatter, a new generation is unleashing strategic nonviolent action to shape public debate and force political change. When mass movements erupt onto our television screens, the media consistently portrays them as being spontaneous and unpredictable. Yet, in this book, Mark and Paul Engler look at the hidden art behind such outbursts of protest, examining core principles that have been used to spark and guide moments of transformative unrest. With incisive insights from contemporary activists, as well as fresh revelations about the work of groundbreaking figures such as Gandhi, Martin Luther King Jr., Gene Sharp, and Frances Fox Piven, the Englers show how people with few resources and little conventional influence are engineering the upheavals that are reshaping contemporary politics. Nonviolence is usually seen simply as a philosophy or moral code. This Is an Uprising shows how it can instead be deployed as a method of political conflict, disruption, and escalation. It argues that if we are always taken by surprise by dramatic outbreaks of revolt, we pass up the chance to truly understand how social transformation happens.
Uprising
Uprising - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Uprising write by Margaret Peterson Haddix. This book was released on 2007-09-25. Uprising available in PDF, EPUB and Kindle. Newly arrived in New York City in 1910, Bella is desperate to send money home to her family in Italy, and becomes one of the hundreds of workers at the Triangle Shirtwaist Factory. But one fateful March night, a spark ignites some cloth in the factory, resulting in a fire that will become one of the worst workplace disasters in history.
Uprising: How to Build a Brand--and Change the World--By Sparking Cultural Movements
Uprising: How to Build a Brand--and Change the World--By Sparking Cultural Movements - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Uprising: How to Build a Brand--and Change the World--By Sparking Cultural Movements write by Scott Goodson. This book was released on 2012-02-24. Uprising: How to Build a Brand--and Change the World--By Sparking Cultural Movements available in PDF, EPUB and Kindle. The secret to movement marketing? Your customers want to make a difference “Scott Goodson and his StrawberryFrog colleagues have found the secret to plugging into Purpose with a capital P: find out what moves people to action, then create a way to support and enhance that movement with your product, service, or craft. I call that a winning strategy.” —Daniel H. Pink, author of Drive and A Whole New Mind “Want to change your customers’ buying habits? Want to change the world? Stop marketing, read this book, roll up your sleeves, and start a movement.” —Sally Hogshead, author of Fascinate and creator of HowToFascinate.com “Essential stuff. One of the smartest thinkers on branding on one of the most important developments in that critical intersection between culture and marketing.” —Adam Morgan, author of Eating the Big Fish and The Pirate Inside “A well-researched and insightful book that will hopefully spark a movement against traditional, stodgy marketing. A must-read for the new generation of marketers who will be defining tomorrow’s marketing landscape.” —Boutros Boutros, Senior Vice President, Emirates Airline About the Book: Movement marketing is changing the world. It’s the new way forward for anyone trying to win customers’ loyalty, influence public opinion, and even change the world. In Uprising, Scott Goodson, founder and CEO of StrawberryFrog, the world’s first cultural movement agency, shows how your idea or organization can successfully ride this wave of cultural movements to authentically connect to the lives and passions of people everywhere. We are in the midst of a profound cultural transformation in which technology is making it easier than ever for anyone to share ideas, goals, and interests. Working with companies and brands ranging from SmartCar to Pampers to Jim Beam to India’s Mahindra Group, StrawberryFrog and Goodson have led a paradigm focal shift away from one-on-one selling to sharing. Using client case studies and contributions from a global team of movement marketing forerunners—among them, political guru Mark McKinnon; Lee Clow, creative chief at TBWA/Chiat/Day; Apple evangelist Guy Kawasaki; and Marty Cooke, who helped make yellow LIVESTRONG bracelets synonymous with the fight against cancer—Goodson details why and how individuals and companies are embracing the movement phenomenon. He then applies these insights to practical steps that you can take right now to reach people through what matters most to them, including: Stop talking about yourself—let the movement control your message Home in on the core objectives of your concept or brand—and align these values with what people are for (or against) “Light the spark”—create a culture within your organization that can embrace and drive a movement Leverage your assets—content, events, expertise, connecting platforms—to give people tools to spread your gospel Adjust concepts to travel across borders and link people across cultural boundaries The examples and guidance in this book will prepare you to find, connect to, and even lead the next big movement. What happens next is up to you. Get up. Go out. And create a brand Uprising of your own.
Land Uprising
Land Uprising - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Land Uprising write by Simón Ventura Trujillo. This book was released on 2020-03-31. Land Uprising available in PDF, EPUB and Kindle. Land Uprising reframes Indigenous land reclamation as a horizon to decolonize the settler colonial conditions of literary, intellectual, and activist labor. Simón Ventura Trujillo argues that land provides grounding for rethinking the connection between Native storytelling practices and Latinx racialization across overlapping colonial and nation-state forms. Trujillo situates his inquiry in the cultural production of La Alianza Federal de Mercedes, a formative yet understudied organization of the Chicanx movement of the 1960s and 1970s. La Alianza sought to recover Mexican and Spanish land grants in New Mexico that had been dispossessed after the Mexican-American War. During graduate school, Trujillo realized that his grandparents were activists in La Alianza. Written in response to this discovery, Land Uprising bridges La Alianza’s insurgency and New Mexican land grant struggles to the writings of Leslie Marmon Silko, Ana Castillo, Simon Ortiz, and the Zapatista Uprising in Chiapas, Mexico. In doing so, the book reveals uncanny connections between Chicanx, Latinx, Latin American, and Native American and Indigenous studies to grapple with Native land reclamation as the future horizon for Chicanx and Latinx indigeneities.
Uprising
Uprising - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Uprising write by Erwin Raphael McManus. This book was released on 2006-08-27. Uprising available in PDF, EPUB and Kindle. Warning: This book may not be for you! This book is dangerous! It is only for those who are ready to join an uprising?a revolution of the soul that will change an ordinary life into an extraordinary one. It is only for those who want something more out of life, who desire to tap into the divine potential that was placed in them at their creation. You were in God's imagination before you were ever born. All the talent, gifting, and creativity you possess was placed in you by God Himself. Can you imagine the things you could do, the impact you could have on the world, if you tapped into the dreams God has for your life? In Uprising: A Revolution of the Soul, Erwin Raphael McManus boldly invites you to join the revolution. He illuminates the desperate heart cry of every human being?"I want to live!"?and then serves as a guide on a quest to answer that cry. Find your true purpose and destiny in the pursuit of the passion and character of God. Be a part of a revolution that changes a life of imitation and mediocrity into one of passion and character . . . a radical revolt that will forever change the world!
