Why People (Don’t) Buy

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Release : 2015-05-15
Genre : Business & Economics
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Book Rating : 693/5 ( reviews)

Why People (Don’t) Buy - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Why People (Don’t) Buy write by Amitav Chakravarti. This book was released on 2015-05-15. Why People (Don’t) Buy available in PDF, EPUB and Kindle. Full of practical diagrams and maps, as well as international case studies, this book offers a unique and extensively-tested 'GO-STOP Signal Framework', which allows managers to better understand why consumers are not buying their products and what can be done to put this right.

Why People Don't Buy Things

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Release : 2000-01-07
Genre : Business & Economics
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Book Rating : 573/5 ( reviews)

Why People Don't Buy Things - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Why People Don't Buy Things write by Harry Washburn. This book was released on 2000-01-07. Why People Don't Buy Things available in PDF, EPUB and Kindle. Selling can be a science as well as an art, and offering the right product at the right price is only the starting point. The authors explore the thought processes potential buyers go through every time they consider making a purchase. This guide offers a systematic approach to understanding customers' motivations and tailoring the entire sales strategy to fit the customers' buying path. By teaching salespeople how to recognize different buying profiles, this book offers strategies and tactics to break out of non-productive patterns, forge new relationships, and turn promising prospects into repeat customers.

Why People Buy Things They Don't Need

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Release : 2004
Genre : Business & Economics
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Book Rating : 044/5 ( reviews)

Why People Buy Things They Don't Need - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Why People Buy Things They Don't Need write by Pamela N. Danziger. This book was released on 2004. Why People Buy Things They Don't Need available in PDF, EPUB and Kindle. Pam Danziger has just updated her bestseller, including several new categories. Since apparel is now more often a discretionary purchase than a necessity, she has added new sections on apparel for women, men, teens, and children. Focusing on why people buy things they could probably do without, Danziger now covers 37 categories and has added material about the retail market in each one. There are also new stories of excellent marketers and commentary about how things have changed since September 11, 2001. Corporate leaders, marketing and sales executives, strategic planners, futurists, and merchandisers will benefit.

Heart and Sell

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Release : 2017-02-20
Genre : Business & Economics
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Book Rating : 271/5 ( reviews)

Heart and Sell - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Heart and Sell write by Shari Levitin. This book was released on 2017-02-20. Heart and Sell available in PDF, EPUB and Kindle. Are you making it difficult for your potential customers to buy from you? Today’s buyers are overloaded – overwhelmed by too much information and suffering from decision fatigue. Across industries, customers are delaying purchasing decisions or even choosing to stick with the status quo so they can avoid the dreaded “sales process.” In response, many sales professionals are overcompensating with behaviors that are either too accommodating or that create high pressure – and alienating potential buyers in the process. How can you reconcile your need to meet sales targets with the customer’s desire for a heartfelt, authentic sales approach? Author Shari Levitin, creator of the Third-Level Selling system, offers a dynamic framework for effective selling in the Digital Age. Unlike other sales books that focus on abstract tips or techniques, Heart and Sell offers a science based real-world approach that will help you dramatically increase your sales—regardless of your level or industry. Discover the 7 Key Motivators that influence every decision your customer will make. Learn to align your sales process with how people buy—instead of fighting against it. Harness the power of the Linking Formula to create true urgency. Master the 10 Universal Truths so you can beat your sales quota without losing your soul. Understand the 6 Core Objections and how you can neutralize them. In a market where the right approach is key, Heart and Sell shows you how to blend the new science of selling with the heart of human connection to reach more prospects and consistently close more deals.

Find Your Why

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Release : 2017-09-05
Genre : Business & Economics
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Book Rating : 728/5 ( reviews)

Find Your Why - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Find Your Why write by Simon Sinek. This book was released on 2017-09-05. Find Your Why available in PDF, EPUB and Kindle. Start With Why has led millions of readers to rethink everything they do – in their personal lives, their careers and their organizations. Now Find Your Why picks up where Start With Why left off. It shows you how to apply Simon Sinek’s powerful insights so that you can find more inspiration at work -- and in turn inspire those around you. I believe fulfillment is a right and not a privilege. We are all entitled to wake up in the morning inspired to go to work, feel safe when we’re there and return home fulfilled at the end of the day. Achieving that fulfillment starts with understanding exactly WHY we do what we do. As Start With Why has spread around the world, countless readers have asked me the same question: How can I apply Start With Why to my career, team, company or nonprofit? Along with two of my colleagues, Peter Docker and David Mead, I created this hands-on, step-by-step guide to help you find your WHY. With detailed exercises, illustrations, and action steps for every stage of the process, Find Your Why can help you address many important concerns, including: * What if my WHY sounds just like my competitor’s? * Can I have more than one WHY? * If my work doesn’t match my WHY, what should I do? * What if my team can’t agree on our WHY? Whether you've just started your first job, are leading a team, or are CEO of your own company, the exercises in this book will help guide you on a path to long-term success and fulfillment, for both you and your colleagues. Thank you for joining us as we work together to build a world in which more people start with WHY. Inspire on! -- Simon